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TECHNOLOGY
DJI - Phantom 3 - To Not Yield
Campaign: Phantom 3
Client: DJI
Combining the hopeful words of the 19th-century poet Alfred, Lord Tennyson, with astounding footage of the Pink Lake in Australia, this Phantom 3 campaign explores one of the most naturally unique areas of the world. DJI challenged Mad Minds to
create a video that would inspire the viewers in a positive way, while introducing a striking new destination unbeknownst to most people.
Services:
Campaign Development
Concept Development
Concept Art
International live action production
Post Production Finishing
Executive Creative Director: Sheldon Schwartz
Executive Producer: Willis Chung
Director: Sheldon Schwartz
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